Obama and Romney 2012 campaigns Assignment Example | Topics and Well Written Essays - 2000 words

Obama and Romney 2012 campaigns - Assignment Example The poster ad might not be very effective, since it is specifically targeted at the middle class, while negating all the other American economic classes. The image portrays President Obama smiling. The campaign poster has rows of texts that are inscribed atop of the image of President Obama, carrying different messages. The text on the first row states that because of Barack Obama, the combat mission in Iraq ended. The other texts states that it is because of Barack Obama that ‘Don’t Ask Don’t Tell’ is now history. There are also other texts stating that because of Barack Obama, there is a first Latina is in Supreme Court, while 32 million people will benefit from healthcare. The producer of this campaign poster targeted to deliver a message on the achievements that President Obama had made during his first term in office, and thus lure the voters into voting him once again back to office. The poster Ad is effective since it highlights some of the achievements that cannot be associated with any other USA president who served before, such as nominating the first Latina to the Supreme Court. The image is that of a Mitt Romney campaign Ad that does not carry his image, but only texts that are inscribed on a black-poster background. The texts on the poster are to the effect that there are still over 20 million young people in America who are still living with their parents. The other texts state that it’s the voters’ choice to move in with the parents or to take up one of 12 million new job opportunities. The producer of this poster Ad is specifically ridiculing the first term presidency of President Obama. The intent of the producer of the poster Ad is to show that President Obama is incapable of creating job opportunities for the young Americans. Thus, the Ad gives the young people a choice in Mitt Romney as the